Hashtags can be quite overwhelming! There are so many options and contradicting opinions on what is best.

How do find the right hashtags for your business? How do you determine which are the most impactive?

Use this FREE hashtag list!

In this list, you’ll find an extensive list of hashtags for your farming and ranching business. You can browse through different industry, methodology, and product categories to find the right topics for you.

Each hashtag has the number of Instagram posts that have used it. These are color coded to indicate which are the best to use and which are past their prime so you can quickly scan and find the best options!

This list will be updated on a quarterly basis. So bookmark the sheet so you’re always up-to-date!

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Step 1: The Guide

In the Marketing Foundations for Farmers Guide, you’ll learn 6 integral pieces to establish a solid foundation to guide your marketing efforts.

1. Mission Statements – Capture your business’s mission in one clear and compelling sentence.
2. Ideal Customer Profiles – Identify your target market and utilize this tool to resonate with your people.
3. Unique Selling Propositions – Discover what makes you unique and how to effectively communicate that with the world.
4. Branding – Establish the key branding elements that make up who you are and how you make others feel.
5. Data Gathering – Find data sources that give you critical metrics so you can make informed strategic decisions.
6. Taking Inventory and Prioritizing – Take stock of everything you offer and identify the highest value tasks that you should focus on.

These 6 pieces are essential to create coordinated campaigns and consistent marketing outputs.

Step 2: The Workbook

Pair the workbook with the guide to develop each of those 6 foundational pieces for your business. This workbook walks you through step-by-step.

The result? A solid marketing foundation!

Step 3: 1-on-1 Call 

After you finish your workbook, we’ll schedule a 90-minute 1-on-1 consultation call to refine your 6 elements.

I’ll review your workbook ahead of time and provide feedback and you can ask any questions you would like!

After our time together, you will be able to create coordinated and cohesive marketing efforts for impactful and effective campaigns. 

ESTIMATED VALUE: $955

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• Are you struggling to figure out how to best market your farm, ranch, or small business?
• Do you want to learn how to develop a complete marketing campaign?
• Are you in need of a professional eye to review your marketing strategy?

If so, then Strategy Hour is perfect for you!

Who is this for?

• Farmers and ranches looking to strategize and organize their marketing efforts.
• Businesses with an upcoming event, product launch, CSA season, or other initiative that needs a coordinated marketing campaign.
• Business owners who want to talk marketing and make sure they’re on the right track.

What does this call include?

This is a 1-hour action-packed call focused on you and your unique situation!

Before the call, you’ll fill out a survey about your wants and needs so we can hit the ground running. With all this introductory information established, we can take advantage of every minute of our call!

The post Strategy Hour appeared first on MJM Farm Marketing.

• You don’t know what to post on social media so you usually just wing it.
• When you look at the images and graphics you use, you think they look scattered and unrelated.
• You struggle to write copy for your farm or ranch’s website.
• You’re not sure what your customers and followers want to see from you.
• You’re tired of feeling like your marketing efforts are uncoordinated and cobbled together at the last second.

If you can relate, then this guide is for you!

Marketing Foundations for Farmers lays out 6 integral pieces to establish a solid foundation to guide your marketing efforts. Once you pull together these 6 pieces, you’ll have a basis to create coordinated campaigns and consistent marketing outputs.

1. Mission Statements – Capture your business’s mission in one clear and compelling sentence.
2. Ideal Customer Profiles – Identify your target market and utilize this tool to resonate with your people. 
3. Unique Selling Propositions – Discover what makes you unique and how to effectively communicate that with the world. 
4. Branding – Establish the key branding elements that make up who you are and how you make others feel. 
5. Data Gathering – Find data sources that give you critical metrics so you can make informed strategic decisions. 
6. Taking Inventory and Prioritizing – Take stock of everything you offer and identify the highest value tasks that you should focus on. 

If you Google “marketing foundations” you’ll find a lot of results and perspectives. What applies to you as a farmer or rancher?

This guide is designed for you! All 6 of these pieces apply to you as a farmer or rancher. No fluff, just what you need.

But don’t stop at this guide.  

This guide is just Step 1. It’s an introduction to these 6 concepts with explanations.

But don’t stop here!

There is a workbook to accompany this guide. This workbook leads you through each of these 6 pieces. You will walk through each piece step-by-step and come out of the workbook with a solid foundation! Included in the price of the workbook is a 90-minute 1-on-1 consultation call with me to review and refine your 6 pieces. I’ll give you feedback on your workbook and you can ask any and all questions you may have.

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